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Category: Fitness

Trends in the Indian Food Industry #Godrej Food Trends 2018 Contest #GFTR2018

The Indian food industry, unlike any other, serves to be a mecca for food fanatics not only in the nation but around the globe. According to the latest statistics available at the Indian Brand Equity Foundation (ibef.org), the Indian industry will be valued at a whopping US$ 65.8 billion by the end of this year. Moreover, with the sixth largest food and grocery market in the world and the food retail market expected to hit US$ 895 billion by 2020, the Indian food industry stands tall among the rest, rightfully claiming its place like a behemoth.

You will not find a tongue in the world that is not tantalized by the idea of devouring any of the numerous mouth-watering dishes that our country has to offer. Be it the infamous chicken tikka masala, the flavour-packed biryani or the mighty masala dosa, just to name a few. Heck! I’m salivating just writing about these. The diverse culture and the flavourful cuisine, always packed with a punch, is the quintessence of the Indian food industry.

It is self-evident that an industry of such magnitude will captivate the eyes of every food aficionado across the world. Thus, to satiate the never-ending curiosity pertaining to the Indian food industry and what it has to offer in the years to come, the Godrej group came out with the “Godrej Food Trends 2018 Report”.

Image courtesy – Godrej Food Trends Report

This report has been curated by the finest experts in the food space. Many established food and health professionals, nutritionists, chefs, gourmet writers and bloggers have contributed their esteemed insights to this report.

“The goal of the Godrej Food Trends Report 2018 is to share useful data with the larger food fraternity.”, says Rushina Munshaw Ghildiyal, Managing Director, A Perfect Bite Consulting.

This report is a culmination of the top food trends that are expected to catch on this year. Points like the rise of the local/indigenous Indian ingredients, environmental accountability, hyper-local sourcing of seasonal food and practices like mindful eating have made it to the list. These trends, among many others listed in the “Godrej Food Trends Report 2018” have already stirred a conversation among the food enthusiasts about the future of food in India.

Allow me to shed light on the trends in the Indian food industry, as listed in the Godrej Food Trends Report 2018 under Restaurant Trends.

 

Restaurant Trend Forecast 2018

Image courtesy – Godrej Food Trends Report

 

  1. Food inspired by ethnic ingredients/regional Indian cuisines

With the Indian food industry on the verge of blowing up and conquering the heart and souls of the gastronomic gladiators, people are recognizing the importance of incorporating ethnic and indigenous ingredients in their food. Be it the food inspired by locally grown ingredients or the rich cultural diversity of our nation, the culmination of the two is adding to the variance in food available in different regions. Thus, a massive 67% of the people backed this trend.

Imagine several restaurants being set up across the nation that promotes and serve the local ingredients and the rich cultural diversity of the region. People come to dine in and witness the vibrant and flavourful food prepared/inspired by the fresh ingredients that grow all around them and pays tribute to the prolific diversity offered by the region.

I do see this trend to be catching on soon.

 

  1. Health-inspired menus

Image courtesy – http://jetsetchick.com

The Indian food is often associated with food items that are considered unhealthy/not good enough when it comes to the nutritional point of view. Be it the deep-fried samosas, or the Ghee ka Parantha (rich in bad saturated fat) or even the desserts that are loaded with processed sugar, people end up consuming unhealthy food daily.

However, with the imminent rise in awareness among the Indian community, people are being more and more concerned about the food that they consume. Presently, the Indian demographic is inclining towards adopting a healthy lifestyle. There is a huge uproar in the community regarding the endorsement of a healthy lifestyle. Everything ranging from the nutritional content of the food (the macros – protein/carb/fat) or the consumption of only natural, organic food is at a rise.

The restaurants too, understand the need to develop a health-inspired menu that not only satiates the taste buds of the ravenously hungry food fanatics, but also takes care of their health. Such health inspired food menus will help encourage the Indian demographic to adopt and sustain a healthy lifestyle. This “all aboard the health train” trend better catches on among the restaurants and not just end up being a dark horse in this race.

 

  1. Pop-up Restaurants

Image courtesy – https://www.pinterest.com/pin/399483429423660016/

Pop-up restaurants are a huge hit abroad and it is a trend that seems to be taking on in India too.

These are makeshift restaurants that are set up for a day or two. The promotion is done mainly through social media sites or blogging.

These often have a theme and are an absolute crowd-puller. Imagine walking past an empty store one day and witnessing a pop-up restaurant established at the same place the very next day. Wouldn’t you want to go in and feast on the variety of food being offered? Of course, you would. You might even rave about it to your friends. In this era of Instagram and Twitter, such pop-up restaurants often end up trending and turn out to be a massive success. We all have witnessed how crowded it gets when a food truck comes around with mouth-watering bites to eat.

A pop-up restaurant called the “The Secret Chulha” is often set up in Pune, Maharashtra. Here is a look at their menu.

Image courtesy – Facebook/The secret chulha pop-ups

Next time you’re out for a stroll and stumble across a pop-up restaurant, be sure to check it out and be a part of this rocketing trend.

 

  1. Mindful Eating

Creating awareness amongst ourselves about the importance and benefits of adopting and sustaining a healthy lifestyle is of utmost importance. People need to be conscious about the food that they so hurriedly ingest. Our bad eating habits have resulted in most us being obese and unfit. Thereby resulting in the majority of population being either underweight/malnourished or overweight/obese.

According to the Times of India, India is 1st in the underweight population and among the top 5 when it comes to the overweight population.

Image courtesy – Times of India

Thus, we need to ride the wave of adopting a healthier lifestyle and engage in mindful eating. This includes partaking all natural and organic foods and staying away from junk and processed food.

The restaurants too, on seeing that there is an opportunity to create a niche in the Indian community and serve all organic and healthy food, are willing to adapt and ride the wave, thereby encouraging the concept of mindful eating.

We need to be calorie conscious. We need to be aware of our macros. And we need to deviate towards all organic food and stay away from junk and processed foods.

Only then will this trend catch on and “lead to a greater demand for products and services that encourage mindful eating”.

Image courtesy – Godrej Food Trends Report

 

  1. Buddha Bowls

Image courtesy – https://cookieandkate.com/

If you spend most of your day on social media, you probably are aware of the breathtakingly aesthetic Buddha Bowls. These are big bowls of wholesome nutritious goodness that will keep you healthy and might even get you a lot of likes on Instagram.

The basic recipe for preparing a buddha bowl is as follows.

  • You start with a grain, be it quinoa or any other grain that you prefer.
  • Add some green leafy vegetables.
  • Top it off with an array of diced vegetables.
  • Finish it off with a protein source like chickpeas.

Image courtesy – https://hurrythefoodup.com/how-to-make-a-buddha-bowl/

These bowls are highly customizable, and you may add anything to them. Avocados and zucchini are among the top choices among vegans.

The internet is flushed with many such recipes considering how big of a trend these buddha bowls are.

Here is a link to a list of 14 buddha bowl recipes that you might like to try – Click here.

To get the Godrej Food Trends Report 2018 – Click here.

 

“Note: “This post is a part of the Godrej Food Trends Blogging contest hosted by Fashionablefoodz in association with Vikhroli Cucina and should not be repurposed, republished or used otherwise. The content herein is owned by the blogger. Godrej Food Trends Blogging contest, Fashionablefoodz or Godrej is not responsible for any kind of Infringement caused.”

5 Fitness Tips from My Daily Routine – #SuperBloggerChallenge2018 #Instacuppa

The everyday struggles of earning bread for the family has resulted in all of us being callous about our fitness. As a result, most of us are becoming indolent and sluggish. We are befalling to be work-shy and end up procrastinating not only when it comes to sustaining a healthy lifestyle, but also in our day-to-day activities. Moreover, with summers just a short distance away, the sluggishness is on the rise. Thus, there is a need to necessitate the incorporation of fitness into our daily routine.

I, being a workaholic, have often struggled with being drained throughout the day and found myself procrastinating and unable to take care of my health. However, I wanted to change my lifestyle to address this issue. I wanted to be energetic and lively. So, I made some changes in my daily routine AND IT WORKED LIKE A WONDER.

People often don’t realize the importance of leading a healthy lifestyle. Not only does it keep you active, but it also results in you being efficient in whatever it is that you do.

Here are the 5 fitness tips from my daily routine that resulted in a new and rejuvenated me.

  1. Start your day with drinking 2-3 glasses of lukewarm water.

Image by https://www.inlifehealthcare.com

It’s funny how we fail to integrate something as easy as drinking water in our daily routine. I cannot stress the importance of keeping ourselves hydrated enough. Starting your day with drinking 2-3 glasses of lukewarm water will help detoxify your system and give you a much-required jump start. It’s also beneficial for your skin.

You may use INSTACUPPA to help consume more and more water.

INSTACUPPA is a 100% food safe, FDA approved product which helps you infuse water with all the natural fruits, vegetables and herbs that you can think of.

To know more about INSTACUPPA, feel free to read my detailed post about this product – Here

Image by https://instacuppastore.com

Buy INSTACUPPA – HERE

InstaCuppa Fruit Infuser Water Bottle 1000ml – Click Here

InstaCuppa Fruit Infuser Water Bottle – Thermos steel edition – Click Here

InstaCuppa double walled glass green tea/detox infuse bottle – Click Here

  1. Exercise

Firstly, exercising does not mean going to the gym. You don’t necessarily have to go the gym to work out or burn calories.

Maybe go for a 15-20 minute run every morning or a brisk walk in the evening. As long as you manage to incorporate some form of physical activity in your daily routine, preferably something that increases your heart rate by 50% i.e. some form of cardio, you’ll be good. Lack of physical activity will only make you sluggish.

Secondly, exercising daily will not only keep you physically fit, but will also have a soothing effect on your cognizance.

  1. Count your caloric intake

Image by http://www.koreatimes.co.kr

We need to be aware of the number of calories that we consume daily. Whether you want to shed fat, lose/gain weight or build muscle, you need to know your daily caloric intake and eat accordingly.

I have already written an article on the importance of counting your calories. DO READ my article for to know more everything from calculating your daily caloric intake to using it to lose/gain weight.

To read my article – The science behind weight loss – Click here.

  1. Meditate

Image by https://www.wikihow.com

Meditation doesn’t necessarily mean that you need to sit alone with your legs crossed and eyes closed. You can learn to meditate anytime, anywhere. Be it on a bus, or while travelling or during a break, just close your eyes and focus on your breathing for 10 minutes. Try it right now. You will be amazed by how calming/soothing you’ll find it. However, solely focusing on your breathing and not giving in to any other random thought process is not that easy and will take some practice. Remember, it’s not just about being physically fit. Your mental health is just as important.

  1. Stay away from Junk Food

Image taken from https://www.pinterest.com

No amount of exercise will result in you getting closer to your fitness goals as long as you eat junk food. You need to keep away from junk food/food that is full of preservatives and shift towards organic and all-natural homemade food. A balanced diet is essential.

This article is written as a part of #SuperBloggerChallenge2018 conducted by Healthwealthbridge.com  ,Fashionablefoodz.com, Allaboutthewoman.com and should not be repurposed, republished or used otherwise. The content herein is owned by the blogger. SuperBloggerChallenge2018 is not responsible for any kind of infringement caused

Feeling dehydrated? #INSTACUPPA to the rescue. #SuperBloggerChallenge2018 #Instacuppa

In our day-to-day lives, we often end up consuming beverages that not only have an adverse effect on our health but are also continuously deteriorating us from within. Think of all the beverages or drinks that you consume in a day. Have you ever bothered to even check the ingredient label at the back of your soda can or your juice box? You probably haven’t. It’s not your fault. You are just not aware of what is happening today in the food and beverage industry. Hopefully, this will change after you’re done reading this article.

The beverages that you drink regularly are laden with harmful preservatives and additives that rack and ruin your health. These additives and preservatives are added to increase the shelf life of the food or beverage, or to add flavour or texture to it. All of this is done to make sure that the product lasts longer and tastes better, thereby appealing to a wide customer base.

BUT AT WHAT COST? The big companies are using harmful preservatives and chemicals to increase the shelf life of their products while completely disregarding the health of their consumers. All of this just to maximise their profits. By the looks of it, they are most certainly not going to develop a moral conscience about it any time soon. So, it is our own responsibility to be aware of the stuff that we put in our body.

If you ever find yourself chugging down a beverage of any sort, just check the ingredient label once. You will be shocked to find out the number of harmful preservatives and chemicals that are used in its processing.

This is what the ingredient label of a cold drink looks like.

Related image

Image result for mountain dew ingredient labels

Moreover, the number of calories that you consume as you go down on these beverages is the reason why you are not physically fit. Lack of awareness about nutrition is the reason behind the drooping health standards in India.

Thus, there is an actual need to address these issues.

So, what to do? How do you stop consuming these beverages and shift to a healthier diet?

  1. Start consuming all natural and organic drinks and focus on a clean, healthy diet.
  2. Drink lots and lots of water.

Studies have shown that people who drink 4-5 litres of water everyday are considerably fit and healthier than those who reside on drinks and beverages for quenching their thirst.

But you can’t just keep drinking water all day, can you? You must have tried it many a times and failed.

Believe me, we all have.

Thus, finding an alternative is an absolute necessity. This is where a revolutionary product comes in.

INSTACUPPA.

Image from – https://instacuppastore.com/

Now what is #Instacuppa, you ask? Well, it is a 100% food safe, FDA approved product which helps you infuse water with all the natural fruits, vegetables and herbs that you can think of.

Amazing, isn’t it?

I was as excited as you, when I too, stumbled across this gem of a product. With the rising costs of all-natural organic food and beverages, this product is a one-time investment in your health. You just buy it once and use it for years to come and bless yourself with healthy, all-natural, fruit/tea leaves/herbs/coffee infused product.

How to infuse your water using Instacuppa.

  1. Put the desired fruits, herbs, coffee beans or tea leaves in your infuser core.
  2. Fill the instacuppa with cold water and make sure that the infuser core is submerged in the water.
  3. Leave the instacuppa for 12-24 hours. (ideal time)

THAT IS IT!!! IT IS JUST THAT SIMPLE.

Think of all the fruits/vegetables you could use to infuse water. Think of the iced tea or the cold coffee that you could drink every day; not worrying about the preservatives or any other harmful chemicals that might be added to your drink. You’d be aware of what you put in your drink. You’d be aware of how healthy the infused water is that you’re drinking.

WHY CHOOSE INSTACUPPA OVER SIMILAR PRODUCTS?

There might be a few similar products available in the market, but they are either imported directly from the US, thus having exorbitant prices due to the enormous shipping cost and custom duties, or it is just a bad quality product with plastic that contains BPA.

WHAT IS BPA?

Image result

BPA stands for bisphenol A. It is a chemical that is used in the preparation of polycarbonate plastics that are used to hold beverages. Moreover, it is also used as a coating on the inside of soda cans. Thus, it is safe to assume that the beverages that you are drinking are in contact of this harmful industry chemical.

There have been a lot of research on the adverse effects of BPA on our health.

Not only does it lead to an increase in blood pressure, but it is also associated with causing several other health problems in infants, children and even adults.

WHY CHOOSE INSTACUPPA?

  1. Instacuppa is designed for the sole purpose of bringing you the best quality environment friendly unit to cater to your health needs.
  2. It is BPA free.
  3. It is FDA approved.
  4. To keep it ergonomic, natural materials like TRITAN, bamboo or glass is used instead of plastic.

Health benefits of drinking infused water. (Preferably using instacuppa)

  1. It will act as a DETOX drink in your diet. It will help to cleanse your body from within.
  2. Drinking fruits infused water is good for the skin as it is rich in antioxidants.
  3. You’d experience an all-natural glow on your face once you start drinking the infused water daily.
  4. Infused water tastes delicious. So, naturally, you’d be able to drink more of it throughout the day. Thus, it would be much easier for you to stay hydrated.
  5. Due to the soaked fruits and vegetables in the water, the infused water acts as a nutritional powerhouse.
  6. It will strengthen and improve your immune system.
  7. It will help you suppress your desire to drink sugary drinks.
  8. Our body needs water. The more water drink, the better our body functions. All the bodily processes like blood circulation, digestion, excretion etc. would be improved.
  9. You will feel healthy, thereby having a positive affect on your mental well-being.
  10. It will suppress your false hunger and keep you from eating more and more.
  11. Significantly low in calories. Will assist in weight loss.

Although whenever you buy an INSTACUPPA, you get a free recipes eBook. Still, here are a few recipes that you might want to give a whorl.

  1. Cucumber and Tulsi – Add a few thinly cut slices of cucumber alongside 8-10 fresh tulsi leaves.
  2. Orange and mint – Add half an orange with a few basil leaves. Let it soak overnight.
  3. Pineapple and lemon – Add roughly around 150gm of pineapple with 4-5 slices of lemon.
  4. Mango and Pineapple – Add a few pieces of mango and pineapple.
  5. Strawberry and mint – Add a few strawberries with 8-10 mint leaves.
Infused-Water3-Infographic

Image by – http://dish.allrecipes.com

 

The list can go on and on. You may add whatever you want, to infuse your water using instacuppa and enjoy the health benefits that come along with it.

Just make sure that the fruits and herbs that you use are fresh, organic and free from harmful pesticides or other chemicals.

After reading all this and processing all the information, you must be pumped about this gem of a product that is turning tides in the health industry.

I’m sure that you can’t wait to jump on their website and checkout the product. Preferably, even BUY ONE.

So, here’s the link to their official website.

Buy INSTACUPPA – HERE

InstaCuppa Fruit Infuser Water Bottle 1000ml – Click Here

InstaCuppa Fruit Infuser Water Bottle – Thermos steel edition – Click Here

InstaCuppa double walled glass green tea/detox infuse bottle – Click Here

Check it out and buy the original product with “100% happiness guaranteed.”

This article is written as a part of #SuperBloggerChallenge2018 conducted by Healthwealthbridge.com  ,Fashionablefoodz.com, Allaboutthewoman.com and should not be repurposed, republished or used otherwise. The content herein is owned by the blogger. SuperBloggerChallenge2018 is not responsible for any kind of infringement caused

 

The science behind losing weight.

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Image by http://www.pommewellness.com/

There comes a phase in all our lives when we start gaining weight. Be it because of the never ending streaks of gulping down junk food, or the plight of sitting down at a chair all day at work without having to move a single muscle, our soaring weight hits us like a tsunami. During the initial stages, when we first notice our increasing weight, we often tend to be in denial and claim things like, “I’ve got it under control. This is nothing but a little baby fat. I could drop it in a week if I wanted to.” But I think we can agree that it’s never the case. Losing weight may seem like a daunting task at first, but once you get the hang of it, once you understand the science behind it, it’ll come to you as easy as baking bread.
 
Many are under the impression that if you want to lose weight, you need to starve yourself daily or spend countless hours at the gym. Let me assure you, that is not the case. Dieting and gyming are not the prerequisites to losing weight. Not only do you start resenting not being able to eat what you love, but once you give up, the relapse is catastrophic. You end up eating a lot more than you used to.
 
So, how do you lose weight? Let me reveal the science, that many are oblivious to.
It’s all about manipulating your caloric intake according to your goals i.e whether you want to lose weight or gain weight. The food we eat has a set number of calories. An apple that weighs roughly around 100g has 52 calories. On the other hand, a slice of pizza weighing the same has 285 calories.
An average person with little to normal physical activity requires a daily caloric intake of 2000 calories for her/his body to function properly. Most of us have a similar caloric intake requirement. But it may vary from person to person depending on weight, height and body size.
 
Let’s just say that you need 2000 calories a day. If you consume the said number of calories, you’ll neither gain weight nor lose weight. If you eat well over 2000 calories, you’ll be in a caloric surplus and you’ll end up gaining weight. However, if you eat less than 2000 calories a day, you’ll be in a caloric deficit and you’ll drop weight. It won’t happen overnight, but if you maintain a caloric deficit for a month or so, you’ll notice the changes.
But, being in a caloric deficit does not mean  that you starve yourself. 5 apples have 260 calories, whereas a single slice of pizza has 285. We both know that no one suffices after eating a single slice of pizza. If you eat 3 slices, you’re consuming a massive 855 calories from one meal. By the end of the day, you’ll have consumed way more than 2000 calories. That is why people don’t lose weight.
 
Thus, you need to put a hold on junk food, and fried food and shift to whole foods, vegetables and fruits, chicken, eggs, fish, lentils etc.
Also, inorder to lose weight, you need to maintain a caloric deficit of around 300-400 calories daily. This is the ideal range for losing weight without depriving your body of its needs.
 
Maintaining a caloric deficit is just a single aspect of the losing weight, the second pillar is working out. When you work out, you burn calories. Let’s say you consumed 1600 calories and you’re done for the day, but you feel hungry so you eat something and bring up your caloric intake to 2100. Now, you need to burn a few calories inorder to be in caloric deficit. So, you burn 300 calories in the gym or while doing any sort of physical activity like going for a run, or skipping. Now, you’re at 1800 calories, which means that you managed a caloric deficit of 200 calories that day. GREAT!!! Most people have a daily caloric intake of 4000-5000 calories eating everything from fried food to junk food to soft drinks. They are oblivious to it. You need to be aware of what you are putting into your body.
 
Thus, maintaining a caloric deficit and then engaging in any physical activity that helps you burn those extra calories is the crux of it all. A 3500 caloric deficit over a period of 2-3 weeks will help you lose roughly around a pound of weight.
You need to be patient and consistent.
 
If you want to track your calories, WHICH YOU SHOULD, there are a lot of free apps on both the Appstore and the google play store, but the one I’d recommend is My Fitness Pal. I found it to be the most user-friendly and easy to use. It’s used by everyone in the fitness industry and it’s free.
You just enter the food you consumed and you’ll know what it amounts to as your caloric intake.
So, fire away. Now that you know the science behind losing weight, be patient, consistent and conquer your demons.
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My Fitness Pal